Part of me is convinced this is a Captain Obvious recommendation, but the other part of me regularly has conversations where someone tells me they can’t remember to check all the blogs they want to follow, and I tell them to just use an RSS reader, and they say “um… a what?”

So I’m going to tell you about an RSS reader now.

That’s what Feedly is. An RSS reader aggregates all of the sites you want to read in one place, bringing the newest content to the top. You can sort the feeds into folders (I have one for marketing, one for Columbus, one for the drinks industry, one for humor, and one for news) so that, when you’re short on time, you can only read the content that is most important to you. (For me, that’s usually humor. Hey, we all need a laugh.)

When you see the little orange RSS icon on a site, you can click it and Feedly will know what to do with it – or, you can click “Add Content” within Feedly to paste an RSS feed or search for a site.